I learned it from my own customer to do my Christmas shopping early. I have a list of items and whenever I saw things that similar or can be alternative to the items on my list then I buy it on good deals. It will save you a lot of money when you know what to buy, when to buy and use a coupon as much as possible.
Last year when I start doing it and it works for me a lot. I did save a lot of money, looking on my budget I was able to stretch it and add more people on my list. I was so happy that i'm able to get good quality present for the fraction of the price.